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Using Emotional Marketing to Win Customers

Using Emotional Marketing to Win Customers

What is emotional marketing? Emotional marketing refers to all the marketing efforts that rely on generating emotions that will influence customers’ decisions. Often they appeal to a single emotion like happiness, fear, anger or joy. That is enough to influence...

How to pick the best marketing agency in 2021

How to pick the best marketing agency in 2021

How can you make a choice of the best marketing agency to help your company do its marketing? Here are 3 tips to make the right choice! Understand the support level you require. Some marketing agencies may be cheap but they will require a lot of time from your side to...

What to Expect in 2021

What to Expect in 2021

If 2020 was a year of the unexpected, of great change happening around us but just outside our control, expect 2021 to be a year where the balance shifts back toward the consumer. With a vaccine on the way expect a sense of normalcy to return to society. That said, it...

How to Generate reviews

How to Generate reviews

Reviews: Why you need them and how to get them Why? Online reviews have become one of the first things a potential customer will check before deciding to patron your business. In the past, someone might check the BBB or ask a friend; today, a prospect is going to look...

Don’t forget about Yelp!

Don’t forget about Yelp!

On this article we’ll talk about the importance of Yelp! in local SEO and why you shouldn’t leave it to the side when building your local SEO strategy. Yelp! is included in maps for iOS. Did you know that Yelp! is the de-facto reviews system included in iOS? Yes!...

3 SEO Tips to help you rank higher on Google

3 SEO Tips to help you rank higher on Google

SEO experts and newcomers have one thing in common: they all want to bring their website to the top of Google search results. With the algorithm constantly evolving, it can be extremely difficult to get and stay there at the top. In this article we will share 3 tips...

The Do’s and Don’t’s of Translating your website to Spanish

The Do’s and Don’t’s of Translating your website to Spanish

Do: Translate to your Spanish audience This seems self-explanatory or even redundant but you would be surprised at some of the translations we see. The most important thing to remember when translating your website (or creating a Spanish language site from scratch) is...

Review Management

Review Management

Review Management Reputation has always been a big deal in the business world. Back in the old days was about being the best in the neighborhood and have people talk about you. Now everything is online. This makes it a million times harder to maintain a good...

Local SEO

Local SEO

Local SEO is all about ‘optimizing’ your online presence to attract more business by anticipating different searches. Keywords are the bread and butter of SEO as it tells search engines that you should come up when a certain word is used in a query. If you are a local...

Hispanic Population in Houston, Texas

Hispanic Population in Houston, Texas

Hispanic Population in Houston, Texas You’re targeting Hispanics in Houston and you need to know their demographics? We have some data here to help you out! Always feel free to contact us for a free consultation with a Hispanic Marketing Expert. Hispanic Population in...

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